Where to Submit Your Startup to Get Free Publicity

Posted in Entrepreneurship, Marketing | 15 comments

Every business owner knows that publicity is essential to business growth and success.

Without exposure, your customers or potential investors won’t have any idea how great your products or services are, your interesting widget or your cool game-changing software, etc.

If you’ve already built your company or website, doing initial promotion gives you visibility on the web. Online exposure helps establishes your brand. It is vital that you show it to the world and say, “we are here and we are the next big startup!”

Here is a list of reliable free websites where you can submit your startup to get the ball rolling:

TechCrunch http://techcrunch.com/

TechCrunch is one of the most popular tech sites online. It’s like  the “gold” standard for  product launches, industry and startup news,  and funding announcements.  The website reviews startup businesses, new online products and tech-related news.

The chances of getting covered might be rare, but definitely worth a try. Just give your sales pitch an interesting spin. Plus, an original business idea increases your chances for success.

CrunchBase http://www.crunchbase.com/

CrunchBase is being managed by TechCrunch. This free and editable database website is where you can find information about tech companies, people, entrepreneurs and investors. It’s a good website that ranks well in search engines so it is important to have your business startup profile get listed in there.

VentureBeat http://venturebeat.com/about/

VentureBeat is a platform that reaches executives, entrepreneurs, investors and business enthusiasts alike. It’s a leading source of technology news. Like TechCrunch, creating a profile at VentureBeat is worth it. It is a great site to make announcements with.

Mashable http://mashable.com/

Mashable covers social media, consumer based startups, and Internet culture news. It has 40 million monthly unique visitors and 20 million social media followers so it is worth submitting your startup here. Just make sure to send something newsworthy rather than your business history or product features.

StartupTunes http://startuptunes.com/

StartupTunes calls itself an exclusive Web 2.0 startups review blog. It focuses on new startups with great design, interface and game-changing ideas. The site considers a complete and well-designed site when they review a website. It’s free to submit your startup for consideration, just make sure that your site descriptions are unique.

Google Places http://www.google.com/business/placesforbusiness/

Submit your startup in this local listing to help your business go places (literally)! When someone makes a Google search, Google Places ranks higher which brings advantages to local businesses like yours. As soon as you activate your profile/business, people will be able to search for you.

Here are other places to submit your startup for more publicity:

The Startup Project http://www.startupproject.org

Aside from startup reviews, this website also conducts startup interviews to give your business more exposure.

NetWebApp http://www.netwebapp.com

This site is a directory of web 2.0 websites which attracts high-quality  submissions in almost every niche and industry.

Launching Next http://www.launchingnext.com/

This site is home to thousand startups and great business ideas. Startups are always showcased  to gain exposure to their thousands of readers.

Right Startups http://rightstartups.com/

This site for startup reviews and news pitches your business.

Startup Beat http://startupbeat.com/

This site profiles the world’s most innovative early-stage startups, as well as views and opinions from startup entrepreneurs across the world.

Tips to Speed Up Start-up Submission Process

Before you plan to launch and publicize your startup, make sure your blog or website is ready. This will give you a huge advantage.

Prepare all the information you need. Think about how you will position your startup, your unique selling point, your business vision and mission. Familiarize yourself with all the startup information needed by the websites. Most have standard startup submission processes. Use Google Docs to write out your answers so you’ll save time in answering the questions.

Interested in having more publicity for your startup?

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