Tips to Drive More Traffic to Your Blog
Lack of blog traffic is the most common challenge that business owners face. Your goal is to get more people to visit, read, engage, and share your blog.
To build a thriving and successful business, you need to have blog traffic.
Even the most successful businesses started without any audience on their blogs. Now, you have to build yours! Having and maintaining steady traffic to your blog is vital for your business success. It makes your business more visible and drives greater sales.
Your readers and potential customers encounter several pieces of information every day. Your job is to make sure that your business content makes a positive impact on your customers.
Are you also continuously looking for ways to drive relevant traffic to your blog? This list offers you actionable tips that will boost your business and brand.
1. Work on your blog title.
Your headlines matters. It is, in fact, the most important factor that gets you blog visitors. It’s what your readers initially see. Make sure it catches their attention, brings controversy, or suggests action and conflicts, or even answers a question that readers need.
A great blog title is clear, concise, and direct. It should fit well within the 140 characters of Twitter (since you should also aim of having your post shared in social platforms). Get creative or take a new angle that will make your readers click on them.
2. Add photos and videos.
Bring visuals into your blog to catch the reader’s attention. People love to see photos and videos rather than read large chunks of text on your blog. Make sure to break your paragraphs into small sections and add those images into your posts. Even a 10-second video clip works wonders. Your blog links, if shared on social media platforms, will also attract more clicks if they have an engaging photo.
3. Give your readers the “best.”
When people search for information, they love to know what is “best.” Find opportunities where you can utilize the word “best” in your blog content and titles. You’ll have better chance of driving visitors and even other prospects to your blog. Think about writing some “best” topics in your blog. Here are some ideas:
- Best food menu for kids
- Best type of cars of women
- Best way to lose weight
- Best gifts to give to graduates
- Best movies of 2014
4. Post notable dates
When managing your business blog, don’t forget to keep your readers informed of notable dates. It can be sale events, holidays, and other important dates. If you’re planning to have a season-change promotion, such as spring cleaning or back-to-school sales, keep it posted ahead of time to bring more exposure before the date approaches.
You can also include commemorative causes to raise awareness, such as Breast Cancer Awareness Month, Diabetes Awareness Month, National Nutrition Month, etc. Sometimes the media is also looking for website and blog posts, and there might be a chance that your business blog post will get selected.
5. Implement Search Engine Optimization (SEO) practices
This helps to makes sure that your blog posts will come up higher in search results. Make sure that your content is also high quality, informative, and interesting. Here are some basic SEO practices you can use:
- Use keywords in your content and tags
- Make sure your headline is SEO-friendly
- Name your images with appropriate keywords
- Use commonly used industry keywords in your blog headlines
- Link content throughout your social platforms
6. Add social media sharing buttons
Make it easy for your readers to share your blog content. Place prominent social media buttons on your blog so it can be shared on Facebook, Twitter, and other platforms.
Having a hard time maintaining a steady flow of online traffic to your business blog? Let Pamela Finnesand, The Business Maximizer, assist you. Start by watching our business-altering video titled “The 3 Biggest Lead Generation Mistakes Small Businesses Make… And How to Overcome Them All.” We’ll reveal the strategies you can immediately deploy that will enable you to out-think, out-market, and out-sell your competition. http://maximizeracademy.com/
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