Use Instagram to Boost your Small Business Presence
As business owner, it is vital to have a strong online marketing presence to survive in today’s world of cutthroat competition. Many businesses are using social networking sites to market their products or services, and create brand awareness. Aside from Facebook and Twitter, the increasing use of Instagram has more businesses hopping on the Instagram bandwagon. As a business owner, you can also explore using Instagram as a marketing tool. With the millions of users and photos shared every day, Instagram can create opportunities for...
read more6 Effective Social Media Marketing Strategy
Social media is big and powerful – and it is getting bigger and more powerful. Successful businesses incorporate social media sites like Facebook, Twitter, Pinterest, Instagram, and Google+ as part of their marketing repertoire. As an entrepreneur, you have an active presence on those sites. But still, it is more than collecting Facebook fans and followers, getting re-tweets or getting YouTube views and subscribers. The key in generating great business results is to have a great social marketing strategy. Here are 6 social media...
read moreGuidelines for Effective Online Networking
Every day, people make connections via social networking sites, in Facebook, Twitter, LinkedIn, Google+ Hangouts, through email and more. As an entrepreneur, networking and expanding your contacts is vital to the success of your business. It lets you connect and develop stronger relationship with clients, customers, potential investors, other business owners, suppliers, etc. Getting support, help, information, and more customers also becomes easier to achieve when you start connecting with people. Networking is a part of every business...
read moreThe Power of Personalization in Marketing Strategy
You probably have a local store that you love visiting. It can be the stylist who greets you by name as you enter the door, or a shoe store who knows your size. Maybe it’s the burger shop in the corner who served you the medium-rare burger without onions, because that’s what you prefer. It’s such a good feeling to be recognized, welcomed and made to feel special as we walk into a shop, right? We even appreciate the personalized treatment when we receive something special during our birthdays. And maybe it’s one reason...
read moreHow Much Time Do Businesses Spend on Social Media?
Social media and social networking covers several sites that your business can use. There’s Facebook, Twitter, Pinterest, Instagram, LinkedIn, YouTube, Google+, Tumblr, Foursquare and a whole lot more. Most marketers and business owners have also asked this question: “How much time do I need to spend on social media?” Well, there is actually no one-size-fits-all answer to that question. Every marketer and business owner has different answers as to the time they should be spending on social media each day. Some dedicate less than 30...
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