Where to Submit Your Startup to Get Free Publicity

Every business owner knows that publicity is essential to business growth and success. Without exposure, your customers or potential investors won’t have any idea how great your products or services are, your interesting widget or your cool game-changing software, etc. If you’ve already built your company or website, doing initial promotion gives you visibility on the web. Online exposure helps establishes your brand. It is vital that you show it to the world and say, “we are here and we are the next big startup!” Here...

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7 Ways to Make your Blog Post More Shareable

Do you wonder what it takes for a blog to go viral on social media sites? Most businesses aim to build their brands and extend their reach via social media. If one of your goals is to rack up likes, tweets, pins, and +1s, then shares on social media are vital. Content needs be something special or unique for it to be shareable or likeable out there on social media. The challenge is to know what your audience is looking for, what they love to share and how to make the content on your blog go viral. How do you go about making content shareable?...

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Grab Your Prospect’s Attention in 10 Seconds or Less

Capture my attention in 5 seconds. Can your marketing campaign and messages do that? In online marketing, attention is the name of the game. Every second counts. Capture it and take a shot to hold it! The more technology continues to advance, the more our attention spans decline. Nowadays, each consumer’s time is just as valuable as money. Studies show that consumers spend less than 10 seconds in deciding if they want to stick to your website or read your email. The same goes with Twitter and Facebook. People who use Twitter enjoy the...

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The Golden Rule in Social Media Marketing: Be Human

Promoting products or services, and reaching your market by tapping social relationships, is what drives businesses in this age of digital marketing. There are several tools, strategies and tactics on how to use social media for your business. You can use Facebook, Twitter, Instagram, LinkedIn, Google+, etc. for your marketing campaigns and customer service. If you’ve tried every strategy there is, but it’s still not working the way you hoped it would, then maybe you’re missing out on the most important thing. The Golden Rule of...

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Key Elements of a Successful Business Website

What’s the purpose of having a website? In today’s competitive world and tech-savvy consumers, you need to have an online presence; it’s a business “must-have” – regardless of size, scope or industry. Not only can it be used to create awareness, promote your offerings and drive sales, it also lets your business reach new customers, capture leads and compete with the market. It’s not enough that you have a website, since you might be neglecting those key website components that will help your business....

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