Mobile Text Message Marketing this Holiday Season
Looking for great ways to reach more shoppers, customers, and ultimately boost sales this holiday season? Mobile text message marketing also known as SMS (short message service) is the answer.
In today’s competitive marketplace buyers are becoming engaged wherever they are both off and online. Holiday shopping will likely become a very “on-the-go” experience. This starts from Black Friday and Cyber Monday, followed by post-holiday retail sales.
It is said while shopping during the Holiday season that 30 percent of mobile device owners utilize their device to look up retailer information like location, store hours, and directions. This is according to a report by the National Retail Federation (Source link: http://www.nrf.com/modules.php?name=News&op=viewlive&sp_id=1225).
Even if it’s just a simple text message, mobile marketing can attract more shoppers throughout the holidays.
With mobile marketing, marketers have an opportunity to interact with their customers on a personal level thru devices they frequently use and a medium they can’t live without.
Take Advantage of the Holiday Rush
Holiday marketing is already in full swing!
This holiday season is the perfect time to bring traffic and boost business sales by sending text messages to your customer’s devices.
Text message marketing is great for those one-day sale or 3-days shopping spree. Use this if you want shoppers lining up in your store or lining up to pay for their purchase. The limited time frame and immediacy will definitely bring in sales.
Don’t forget that there are shoppers who do last-minute shopping. This is where SMS brings significant benefits. You can help them find the perfect last minute gifts. Try sending your customers links to gift guides and product images to drive interest and sales.
Here are the basis practices to put text message marketing to work:
- Be Smart about Sign-up Incentives: Since consumers must first opt in to receive messages from marketers, you must first drive customers to sign up for SMS notifications. By doing this you’ll avoid getting your business into trouble.You can put in-store signs and QR codes on flyers and advertisements, and then ask their permission. Also, offer those deals or discounts after they sign-up.
- Send text promotions: Exclusive holiday deals, promotions, sales, discounts and offers are usually read as soon as customers receive them.
- Offer exclusive deals: Make your mobile customers feel special by creating promotions and special rewards just for them.
- Use mobile coupons: Keep your customers engaged and boost your sales with mobile coupons. Shoppers tend to redeem these coupons and even spend more per transaction.
- Create contests: Bring holiday fun via SMS based contests. Those text-to-win promotions improve customer engagement. It will also grow your mobile lists.
- Remember Tablets: Since tablets like the Apple iPad gives users a better experience with its larger screen and easier navigation, some shoppers tend to use this more than their smartphones. Most tablet users have bought a product or a service from their device. Figure out how you can take advantage of this.
The key to your mobile marketing success is to personalize your messages and be intelligent with your mobile holiday content.
Always deliver share-worthy content and campaigns that brings special offers and added value to your customer’s experience.
Looking for a way to put mobile marketing to work this holiday season and even after it? Pamela Finnesand, The Business Maximizer, can assist you. Schedule your free Business Breakthrough Strategy Session today!
340796 676977Some truly outstanding articles on this internet site , thankyou for contribution. 211177
332969 160549Thanks for the auspicious writeup. It truly used to be a leisure account it. Glance complicated to a lot more delivered agreeable from you! Nonetheless, how can we be in contact? 174711
68162 839580hi this post aid me full . .should you want watches males go to my sites is extremely aid you for males watches. .thank man great job. 655808
923624 601552Several thanks I ought say, impressed with your web site. I will post this to my facebook wall. 692352
301734 852345Im not confident why but this weblog is loading incredibly slow for me. Is anyone else having this problem or is it a dilemma on my finish? Ill check back later and see if the difficulty nonetheless exists. 964831
388271 873477Hey! Im at function surfing about your weblog from my new apple iphone! Just wanted to say I really like reading via your weblog and appear forward to all your posts! Maintain up the outstanding function! 221608
704196 658047Some genuinely nice and utilitarian information on this site, as effectively I believe the style has got excellent capabilities. 776243
721596 606245I think one of your ads triggered my web browser to resize, you may well want to put that on your blacklist. 465139
693188 68113hi and thanks for the actual weblog post ive recently been searching regarding this specific advice on-line for sum hours these days as a result thanks 132215
645273 497071Thanks for all your efforts that you have put in this. quite fascinating data. 86485
689339 123485Ive read several very good stuff here. Surely value bookmarking for revisiting. I surprise how much effort you put to create one of these superb informative site. 682725
735859 911057Do individuals nonetheless use these? Personally I adore gadgets but I do prefer something a bit far more up to date. Still, nicely written piece thanks. 120388
784776 292825Obtaining the correct Immigration Solicitor […]below you will uncover the link to some web sites that we think you must visit[…] 328914
354749 466643I feel this really is among the most vital info for me. And im glad reading your write-up. But wanna remark on couple of general points, The website style is perfect, the articles is actually great : D. Good job, cheers 84739
114865 210079Oh my goodness! an incredible article dude. Thank you Nonetheless Im experiencing challenge with ur rss . Don know why Unable to subscribe to it. Is there anyone obtaining similar rss drawback? Anybody who knows kindly respond. Thnkx 159302
259241 462381This really is the sort of information Ive long been in search of. Thanks for posting this data. 937384
377083 506488I enjoy the look of your web site. I recently built mine and I was seeking for some style tips and you gave me several. Could I ask you whether you developed the site by youself? 842091
409355 510242View the following guidelines less than and locate to know how to observe this situation whilst you project your home business today. Earn funds from home 927467
798656 469999I recognize there exists a fantastic deal of spam on this weblog site. Do you need to have help cleaning them up? I can assist among courses! 775441
228854 202130Youve made various nice points there. I did specific search terms around the matter and found mainly individuals will believe your web site 507826