Five reasons your small business needs a blog
In the world of online business establishing your website and social media sites is critical. However having a static website is simply an online brochure, not very effective. In today’s social media-driven world, interaction with customers becoming expected. One of the best ways to make your mark and compete is to enhance your online presence with a blog. Here’s how a blog can work to build your business:
1. Fuel for your social media sites
When you have a blog, you don’t need to think too hard about what to post in your social media accounts – you’ll post a link to your latest blog article. Your blog content becomes interesting information for your social media followers. Sharing your blog content on your social media sites also brings traffic back to your website.
*Don’t forget to include social media sharing buttons on your blog so readers will also easily be able to share your content.
2. Attract clients and potential customers
Blogging is like having your own interactive news program. It allows you to provide the latest information about your company and industry. Your website pages (About Us, Products & Services, Contact Us etc.) are like commercials, while your blog is the main program. It provides a way to interact with your customers. Make sure the content you post is something your audience will watch out for, read and respond to.
3. Establish your credibility
By blogging useful information regularly, you are not only showcasing your knowledge, you are also proving your reliability. Your clients and customers will realize that you and your business are something that they can rely on and turn to. A blog can help you earn trust, build followers, and you position yourself as an authority in your field. Potential customers visiting your site for the first time will likely choose the business with the informative blog over those without.
4. Better interaction with customers
Readers become customers as they get involved with your company. Through their responses and feedback, you’ll get to know their wants and needs. Blog followers will start to see your company as a partner they can trust and develop a good relationship with.
Asking questions and responding to customer comments can lead to valuable feedback as well. Yes, there may be the occasional negative comments, use these comments as an opportunity to address the concern and turn negative commenters into loyal converts.
5. More traffic for your website
Increased website traffic will maximize exposure for your business and boost your brand. If your blog content is interesting, useful and relevant, people will bookmark your site and revisit it to keep updated on the latest in your industry.
Google likes frequent site updates. New content on a regular basis helps optimize your site for search engines. As users search Google and click on your site, you’ll be rewarded with a higher Google ranking.
Blogging is a very key component of your online presence. It’s even proven highly effective for every small business. If you can provide quality content (that people want to follow) on a regular basis you can see some significant lead generation for your small business.
Need some help blogging effectively? Let Pamela Finnesand, The Business Maximizer, assist you. Schedule your complimentary Business Breakthrough Strategy Session today!
Thank you, I’ve recently been looking for information about this subject for a while
and yours is the greatest I’ve found out so far.
But, what in regards to the conclusion? Are you certain about
the source?
429044 533951It is a shame you dont have a donate button! Id without a doubt donate to this brilliant weblog! I suppose for now ill settle for book-marking and adding your RSS feed to my Google account. I appear forward to fresh updates and will share this blog with my Facebook group. Chat soon! 498525
48921 942526It shows how you comprehend this subject. Added this page, is for far more. 343370
322438 357410Ive been absent for some time, but now I remember why I used to adore this weblog. Thank you, I will try and check back a lot more often. How frequently you update your web site? 982654
580134 318166I consider something actually unique in this website . 582274
800549 242914There couple of fascinating points at some point in this posting but I dont determine if these folks center to heart. There is some validity but Let me take hold opinion until I check into it further. Fantastic write-up , thanks and then we want much more! Combined with FeedBurner in addition 926358
253388 430102This douche bag loves his illegal bretheren because hes a itiaen with the world and we should be ashamed of ourselves I got news for you Asswipe get your asswiping ass back to the craphole exactly where you came from with all of your illegal beaners 634190
676589 610667Yeah bookmaking this wasnt a speculative decision outstanding post! . 825958
799444 287815Id ought to verify with you here. Which isnt something I often do! I take pleasure in reading a post that may make individuals think. Moreover, thanks for permitting me to comment! 585509
682097 873261I really like reading via and I believe this internet site got some genuinely utilitarian stuff on it! . 921901
542351 149472I believe this site contains some extremely very good info for every person : D. 45066
398332 78111Some truly excellent articles on this internet site , thankyou for contribution. 381904
590703 235455Id have to speak to you here. Which isnt something Which i do! I enjoy to reading a post that ought to get people to feel. Also, thank you for allowing me to comment! 57848
765743 520436Why didnt I think about this? I hear exactly what youre saying and Im so pleased that I came across your blog. You actually know what youre talking about, and you produced me feel like I really should learn far more about this. Thanks for this; Im officially a huge fan of your weblog 508410
323328 836064Hello my family member! I wish to say that this post is incredible, excellent written and come with approximately all vital infos. I would like to see extra posts like this . 803893
780311 599228I adore gathering valuable information, this post has got me even far more info! . 908320
652653 155463Aw, this was a really nice post. In thought I want to put in writing like this moreover ?taking time and actual effort to make a really excellent write-up?nonetheless what can I say?I procrastinate alot and certainly not appear to get one thing done. 79594