8 Ways to Boost Sales after the Holiday Season

No matter how we did during the holidays, we want to continue to succeed in the New Year. However, the first weeks of 2016 can be a slow time for retailers and other businesses after the holiday shopping frenzy. This slow season can be a good time to get organized and clean your business up. But, it is important that you market your business during the slow season and get those sales back up. Here are ways to kick-start your sales at the start of the New Year. 1 Thank Holiday Shoppers Send a personal thank you email to customers who made your...

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Successful Sales through a Customer-Focused Approach

How do you sell to your target client? Do you focus on your sales goals or offerings? Or do you focus on your customer’s needs? If you want a higher sales turnaround, then be a solutions provider. Avoid throwing those sales pitches to your customers. One key factor in the sales process is helping your potential customer to make a decision. Approach the sale through their eyes by thinking more about their wants and needs. When selling, it is always better to leave behind your sales quotas, targets or goals at the door and instead focus on...

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Selling Successfully to Busy People

Since emails, instant messages, press releases, and social media feeds are constantly filling up; busy people tend to ignore those that they consider as sales noise. Even the best product or amazing service gets lost in this crazy, busy, everyday life. A busy person doesn’t like being interrupted. Being sold at is the last thing that they want to encounter. They seldom listen to sales talks, read press releases or marketing newsletters. Since they are also busy decision makers, they don’t want to give time to anything that is not...

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Increase Sales Using the Law of Attraction

Do you know that your business can attract more customers and increase sales through the Law of Attraction? Nowadays, businesses are making use of several tools to be successful. Websites and ad campaigns might work for one business. While SEO and SEM works for another. Social media, email marketing, trade shows and blogging may be successful for the rest. Using those tools effectively will surely generate sales. Nevertheless, these tools alone do not activate the Law of Attraction. So how can you activate the Law of Attraction? Believe in the...

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6 Winning Strategies to Increase Online Sales

As a small business owner establishing an ‘online store’ you need a strong sales strategy in place. Simply having a website and some social media pages to promote it is not enough. You need to find ways to convert your web visitors into customers. Engaging with your visitors and converting their interest into a transaction requires focus on your sales and marketing strategy. that will. Try these strategies to help drive traffic and increase your conversion rate: Strategy 1: A website that sells. Your business website exists to generate...

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