Capitalize on Local Customers to Drive Business Growth
As a local business owner, you do your best to stand out from your competitors and keep up with bigger chains. You know the importance of getting customers to reinvest their money into their communities, rather than spend it at big retailers. But do your customers know this? You’re also actively taking part in your local Chamber of Commerce, forming local business alliances, and placing those “Buy Local” signs in your storefronts. But does it really work? Does it matter to customers that your business is locally owned? Yes,...
read moreSmart, Slow, and Steady Ways to Drive Business Growth
Everywhere we look, there are promises of fast and instant gratification – from fast diet results to promises of getting rich quick schemes, or those get a million Facebook followers overnight. But then, the truth is, great results doesn’t happen in an instant. Several business owners, especially start-ups, fall into this trap. They think that entering the market at double speed in order to catch up with the competition, hire lots of employees, undertake several projects and do a lot of double-ups, are the best strategy. While they...
read moreHow to Determine if Your Business is Successful?
Is your business on the right track? Do you know the golden path to business success? For every business owner, success is defined differently. Sure, making money and seeing lots of customers inside your store are good signs of business activity. Still, it doesn’t provide the full picture of a successful business. Some business owners determine their success through revenues and profits. For others, they define it in intangible ways – which includes their satisfaction and happiness level, and that of their customers and employees....
read moreIs your Business Headed in the Right Direction?
It’s the time of the year when business owners look forward to the holidays and the upcoming new year. Everyone expects a better and more profitable year ahead – and are already planning ways to make it happen. Don’t get so busy running your business that you neglect to track your progress and check the direction your heading. Even in this busy season, take some time and ask yourself these questions: Are you sure you’re still heading in the right direction? Where do you want your business to be in the short-term and...
read moreWays Small Businesses Can Get Involved in the Community
Most successful local businesses get support from their local communities. As a small-business owner, you can do your part in making your community a better place to live. Your growth will often be closely tied to how your business gives back to the community. From improving your business image and making your business a vital store in town to building stronger relationships, make giving back truly rewarding. Your involvement in the community also gives customers and potential clients more reason to support and visit your store as well. Even...
read moreThe Power of Visualization to Achieve Business Goals and Success
Top performers and business owners know the importance of visualizing success before the reality. Even top athletes are trained not to think of mistakes but rather to see themselves performing well and winning before the competition. If your mindset for achievement is great, then the potential of success is even greater. How Does Visualization Work? Visualization is using pictures or mental imagery to create visions of what you want and how to make it happen or the results you want to achieve. This power of visualization—imagining and...
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