Handling the Showrooming Challenge in Retail Stores
Consumers come over to your store and check your displays, but they’re not making a purchase. Instead, they use their smartphones to see if there’s a better price online. If they found a cheaper online retailer, they would leave your store and you’d lose a sale. This behavior is a growing trend among consumers. It is known as “showrooming,” wherein customers utilize the store as a “showroom” to check out products, compare prices or get information from the staff. In some cases, a customer can place an order from a...
read moreInspirational Message of the Week
I have the power to manifest my highest potential at the most rapid rate possible.
read moreSuccess Quote of the Week
Step by step. I can’t think of any other way of accomplishing anything. – Michael Jordan
read moreTips to Make Your Small Business Brand More Powerful
Many small businesses create a good impression on customers without giving much thought to their brand. Now, think about the success you could achieve if you gave them a positive impression all the time. In today’s dynamic world, powerful brands become more than just the products they sell. They deliver a sense of connection and trustworthiness among consumers. Understanding Branding Great branding is the key to the success not only of artists, but of most businesses and organizations. It is something that becomes an integral part of...
read moreThis Week’s Training Video: Direct Mail
Every Week The Business Maximizer provides you the opportunity to learn the latest in world-class, cutting-edge strategies and tactics designed to take your business to the next level. Our weekly videos are content-rich, straight-to-the-point instructional presentations that will enable you to generate more leads, attract more clients and make more money. This week’s complimentary Training Video is: Direct Mail Watch it now...
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